Arthur Kershaw Funeral Services- Serving Sale, Altrincham & Timperley

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Privacy Policy

Last updated: January 2025

1. Introduction

Arthur Kershaw Funerals (“we”, “us”, or “our”) is committed to protecting and respecting your privacy. This privacy policy explains how we collect, use, and protect your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Data Controller Details:

  • Company: Arthur Kershaw Funeral Services Ltd
  • Address: 168-170 Washway Road, Sale, Cheshire, M33 6RH
  • Email: [email protected]
  • Phone: 0161 969 2288

2. What Personal Data We Collect

We may collect and process the following personal data:

2.1 Information You Provide

  • Contact Information: Name, email address, phone number, and postal address
  • Enquiry Details: Information relating to your enquiry about our funeral services
  • Service Information: Details necessary to provide funeral services, including information about the deceased

2.2 Information Collected Automatically

  • Analytics Data: We use website analytics to understand how visitors use our website, including:
    • IP address (anonymised)
    • Browser type and version
    • Pages visited and time spent
    • Referring website
    • Device information

3. How We Use Your Personal Data

We process your personal data for the following purposes:

3.1 Customer Enquiries

  • To respond to your enquiries about our services
  • To provide information about funeral arrangements
  • To maintain records of our communications

3.2 Website Analytics

  • To improve our website functionality and user experience
  • To understand how visitors find and use our website
  • To measure the effectiveness of our online presence

4. Legal Basis for Processing

We process your personal data under the following legal bases:

  • Legitimate Interests: For responding to enquiries and improving our services
  • Contract: Where necessary for the performance of funeral services
  • Consent: Where you have explicitly agreed to specific processing
  • Legal Obligation: To comply with applicable laws and regulations

5. Who We Share Your Data With

We do not sell, rent, or share your personal data with third parties for marketing purposes. We may share your data only:

  • With professional service providers necessary for funeral arrangements (with your consent)
  • Where required by law or regulatory authorities
  • With our website analytics provider (anonymised data only)

6. Data Retention

We retain personal data only for as long as necessary:

  • Enquiry data: 2 years from last contact (unless services are provided)
  • Client records: 7 years from completion of services (for legal and regulatory compliance)
  • Analytics data: Automatically deleted after 26 months

7. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including:

  • Secure storage systems with restricted access
  • Encryption of sensitive data
  • Regular security assessments
  • Staff training on data protection

All personal data is stored within the UK and is not transferred outside the UK.

8. Your Rights

Under UK GDPR, you have the following rights:

  • Right to Access: Request a copy of your personal data
  • Right to Rectification: Request correction of inaccurate data
  • Right to Erasure: Request deletion of your data (subject to legal obligations)
  • Right to Restrict Processing: Limit how we use your data
  • Right to Data Portability: Receive your data in a portable format
  • Right to Object: Object to certain types of processing
  • Right to Withdraw Consent: Where processing is based on consent

9. Cookies

Our website uses cookies for analytics purposes only. These help us understand how visitors use our site. You can control cookie settings through your browser preferences. For more information, please see our Cookie Policy.

10. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this privacy policy or wish to exercise your rights, please contact us:

  • Email: [email protected]
  • Phone: 0161 969 2288
  • Post: Arthur Kershaw Funeral Services Ltd, 168-170 Washway Road, Sale, Cheshire, M33 6RH

12. Complaints

If you believe we have not handled your personal data correctly, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

  • Website: www.ico.org.uk
  • Phone: 0303 123 1113
  • Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

This privacy policy is compliant with UK GDPR and the Data Protection Act 2018.